Sampling provides an excellent way to spark a customer’s interest in your products and ultimately generate a sale. Your goal should be to not only generate an initial sale but also to generate repeat sales.
Last year, I had the chance to attend the IFFA Show in Frankfurt, Germany, for the first time. Along with being overwhelmed by the size and scope of the show itself, I had the chance to explore the neighborhood around the fairgrounds in Frankfurt.
Through my 46 years in the business, I’ve witnessed some key changes. Today, across essentially all proteins, the live animals are being harvested at 50 percent to 80 percent heavier weights and consuming 30 percent or so less feed per pound of gain.
On April 11, 2017, the U.S. Court of Appeals for the D.C. Circuit vacated the exemption secured under CERCLA and EPCRA. Animal agriculture needs to be aware of and develop a comprehensive plan to address this adverse decision.
The June 2017 issue of Independent Processor features our cover story on how Wagonhoffer Meats is bringing back the rabbit as a healthy meat source, a preview of the 78th AAMP Convention, and much more.