Demand for meat products covered by the mandatory country-of-origin labeling (MCOOL) law that took effect in 2009 has not been impacted by the presence of the labels, according to a new analysis by the Kansas State University Department of Agricultural Economics.
The World Trade Organization has ruled that the United States must bring its country-of-origin labeling rules into compliance with an earlier WTO ruling by May 23, 2013.
The Made in the USA Foundation led a coalition of groups filing suit against the World Trade Organization, the U.S. Trade Representative and the Secretary of Agriculture to keep the U.S. Country of Origin Labeling Act (COOL) in force.
The World Trade Organization ruled that the United States' country-or-origin labeling (COOL) rules gave less favorable treatment to beef and pork imported from Mexico and Canada than to domestic meat.
