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Meat and Poultry Industry News

Kretschmar continues partnership with Make-A-Wish in 2017

By Industry News
September 21, 2016

Kretschmar Premium Deli Meats & Cheeses will help Make-A-Wish bring smiles to children's faces for the sixth consecutive year in 2017. Kretschmar, a brand of Smithfield Foods, has announced it will extend its partnership with Make-A-Wish through 2017. Kretschmar will donate $105,000 to the non-profit organization and has committed to sponsoring three individual wishes for children with life-threatening medical conditions.

Since partnering with Make-A-Wish in 2012, Kretschmar has donated more than $600,000 nationally and sponsored more than 12 wishes with local chapters through its "Legendary Wishes" campaign. Along with its retail partners, Kretschmar has raised additional funding through in-store sales of Make-A-Wish paper stars, employee donations and sandwich fundraisers. Those efforts have raised more than $85,000, which was given to local Make-A-Wish chapters to grant even more wishes.

"Our association with Make-A-Wish has been extremely rewarding. We are very proud to continue working with them in 2017," said Michael J. Sargent, Senior Brand Manager, Kretschmar Deli. "It's an honor to work with such a noble organization. Kretschmar's consumers and retail partners have shown exceptional support for the promotions we've hosted and they've allowed us to grant legendary wishes. We're excited about next year and look forward to making more wishes come true."

"For five years, Kretschmar has helped make life-changing wishes come true for seriously-ill children across the United States, We are thrilled they will continue their commitment to granting wishes for a sixth year," said Kathy Forshey, Vice President of Corporate Alliances for Make-A-Wish America. "It is because of committed support from friends like Kretschmar that we are able to move toward our goal of granting the wishes of every eligible child."

For more information about Kretschmar Deli and its involvement with Make-A-Wish visit www.KretschmarDeli.com or www.Facebook.com/KretschmarDeli.

Source: Kretschmar

KEYWORDS: donation kretschmar make-a-wish

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