Andy Hanacek returns to share his thoughts on the recent "surprise" announcement to the mainstream media that meat, in fact, might not be bad for consumers after all.

“So many misconceptions were put to rest.”

Sam Gazdziak discusses the gathering of media and chicken industry professionals.

During the session, media relations professionals from the industry will cover important topics including preparation, message development, interview techniques and message management.

Well, ladies and gentlemen, the unthinkable has happened — or maybe not so unthinkable, if you’re a particularly cynical person. Activists and the misguided, misinformed public have won a battle that they had no business winning.

Smithfield Foods takes a proactive approach to showing the public the truth about how it does business, from farm to plate and beyond.