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Crystal Lake Farms may produce slow-growth chickens, but it has experienced fast-growing success; its acquisition by West Liberty Foods provides the stimulus to advance its "Better Bird" mission further and even faster.
Crystal Lake Farms already had put together an impressive run of success as retailers and foodservice operators committed to offering slow-growth chicken products — and West Liberty Foods saw an opportunity to add to its portfolio a premium offering, as well as its first retail brand.
In this video press conference series, West Liberty Foods celebrated being certified a landfill-free company at the Bolingbrook, Ill. facility. Featured in this video is Jaime Bush, Sustainability Business Development Manager at NSF International.
In this video press conference series, West Liberty Foods celebrated being certified a landfill-free company at the Bolingbrook, Ill. facility. Featured in this video is Mayor of Bolingbrook, Illinois, Roger Claar.
