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Meat and Poultry Industry NewsNew Consumer Products

New products from Butterball at AMC

March 25, 2015

Brand Manager Rebecca Welch shows off Butterball’s Natural Inspirations packaged lunch meat, meatballs and turkey breakfast sausage.


Sam Gazdziak: We're here with Rebecca Welch from Butterball. So Rebecca, can you tell me a little bit about the new products that the company has here?

Rebecca Welch: Absolutely, today we're featuring our Natural Inspirations packaged lunch meat, meatballs and turkey breakfast sausage. All of these products are all-natural with no added hormones, they are nitrite and nitrate-free, gluten-free, and have no artificial ingredients.

Gazdziak: And I see you've got a few things here on display to kind of show them off. Can you tell me about what you've got over here?

Welch: Yeah, absolutely. Here we've got our oven-roasted turkey lunch meat that we've got in a sandwich, and it's featuring fresh multigrain bread, arugula, and some delicious chipotle mayo. We've got our turkey meatball here in an Asian sauce with a side of Asian slaw. And then our breakfast sausage done as a breakfast burrito with a mango salsa to bring out the flavor.

KEYWORDS: AMC annual meat conference Butterball

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