The National Pork Producers Council has unveiled a new Strategic Investment Program, “Young Pork Advocates,” for individuals ages 18-22. This initiative expands on NPPC’s Strategic Investment Program and aims to empower young advocates within the pork industry.

At the 2024 World Pork Expo, NPPC hosted the inaugural Young Pork Advocates Issues Meet contest, which fostered discussions on key industry topics. Emma Kuhns of Illinois emerged as the winner of the meet, underscoring the program’s role in promoting active participation among young advocates.

“The top reason students should get involved is because of the invaluable network connections being made that are a launch pad for a successful career,” Kuhns said. “I’ve had the opportunity to meet with fellow students and industry professionals who share my passion for the pork industry and for making a difference.”

For an annual investment of $50, member benefits include:

• Regular communications on critical pork industry policy and regulatory issues
• Investor alerts, updates, webinars and opportunities to apply for scholarships
• Communications and advocacy training
• Eligibility to attend NPPC Legislative Action Conferences in Washington, D.C.
• Complimentary registration and parking at the World Pork Expo
• NPPC-branded gear

“Leveraging the passion and potential of our youth is crucial for the future of the pork industry,” said Lori Stevermer, president of NPPC and pork producer from Easton, Minn. "The Young Pork Advocates Strategic Investment Program underscores NPPC’s dedication to equipping young leaders with the skills and connections needed to drive positive change within our industry.”

Source: National Pork Producers Council