AdvancePierre Foods’ Brands division has relaunched its Fast Fixin’ brand with fresh packaging, a strategic marketing plan to support the new campaign and the launch of a new item, Pretzel Crusted Chicken Tenders. The new packaging provides Fast Fixin’ products with a fresh look, highlights that Fast Fixin’ products are made with all-white meat and all-natural chicken, and features eco-friendly water-based ink printed on a glare-free matte finish bag. In conjunction with the rebranding campaign, the company is also launching a new product — Pretzel Crusted Chicken Tenders, which combine crunchy pretzel bits, blended and set in a golden brown seasoned breading, made with all-white chicken breast meat.www.fastfixin.comAdvancePierre relaunches Fast Fixin’ brand, introduces new chicken tender item
AdvancePierre Foods’ Brands division has relaunched its Fast Fixin’ brand with fresh packaging, a strategic marketing plan to support the new campaign and the launch of a new item, Pretzel Crusted Chicken Tenders. The new packaging provides Fast Fixin’ products with a fresh look, highlights that Fast Fixin’ products are made with all-white meat and all-natural chicken, and features eco-friendly water-based ink printed on a glare-free matte finish bag. In conjunction with the rebranding campaign, the company is also launching a new product — Pretzel Crusted Chicken Tenders, which combine crunchy pretzel bits, blended and set in a golden brown seasoned breading, made with all-white chicken breast meat.www.fastfixin.com
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