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Butterball’s Sr. Director of Safety and Risk Management Brian Rodgers discusses the challenges of getting an acquired facility up to speed on worker safety and why some facilities take more time than others.

Too often business owners take an ostrich-like approach to the potential of natural disasters such as hurricanes, floods and earthquakes wreaking havoc on their company.

It has been a busy couple of years, but the gamble that Butterball LLC has taken to modify its operational approach appears to have paid off, spurred along by several headline-making acquisitions in recent years.

In mid-November, Andy Hanacek, editor-in-chief, visited Raeford, N.C., in order to attend the ribbon-cutting ceremony and get an exclusive tour of the new Butterball further-processing plant there (which was also still under construction at presstime).

In this video, Butterball’s President and CEO Kerry Doughty discusses investment in the company plants and innovation among processing techniques and team members.

Butterball’s senior director of retail marketing Kyle Lock discusses new product lines, trends that consumers want in their meat products and the company’s renovated deli line.

There has been a lot of talk, hype and hand-wringing over the U.S. Department of Agriculture’s Food Safety and Inspection Service’s (FSIS) validation data.