Elizabeth Dressler

Modified-atmosphere packaging (MAP) technologies have the ability to provide incentives and opportunities for processors and retailers to positively affect their bottom line. However, product presentation as well as consumer acceptance are the primary factors that affect final decisions on packaging selection.

The definition of sustainability, according to the Merriam-Webster dictionary, is: “capable of being sustained: or a method of harvesting or using a resource so that the resource is not depleted

There is a delicate balance in the modified-atmosphere packaging (MAP) and case-ready arena between new technologies, controlling costs and meeting the demands of the ever-changing consumer in other words, which packaging technology meets the economic requirements of processor/retailer and the aesthetic and functionality desires of the consumer?