Jeff Williams is CEO of Universal Pure, Villa Rica, Ga. — the largest provider of integrated value-added cold-chain solutions. Universal Pure has the capabilities and capacity to offer highly integrated cold-chain solutions under one roof, including cold storage, kitting and assembly, tempering, coding, pre-pricing, juice blending and bottling and even direct-to-consumer shipping.
Various reports and data show that the cold supply chain continues to experience strong growth and expansion. Drivers include higher demand for fresh, better-tasting and healthier products and consumers’ willingness to pay a premium for products they feel meet their individual needs.
