Co‑branded products enable retailers to offer differentiated value, reinforce quality perception and keep the protein category engaging in a highly competitive perimeter environment.
Co‑manufacturer for both national brands and private labels upgrades single-stick packaging technology to build on multi-pack options to meet growing consumer demand for convenient protein snacks.
Missouri-based processor Zimmerman Quality Meats makes a wide range of meats for sale at its retail locations and in collaboration with co-packing partners.
In the case of Mulay's Sausage, the founders went as far as to re-create an old family recipe and turn it into a popular brand that is through throughout the country.