Dramatically increasing sales and ever-changing complexity of the business recently prompted Hydro-Thermal Corporation to reorganize staff into industry-specific teams. The teams cover newer applications as well as established markets for Hydro-Thermal, including Food and Beverage, Ethanol/Starch/Sweetener, and Industrial. Previously sales staff were divided by geographic territory, with segments broke out for US/Canada and International. Sales, engineering, and marketing staff were affected by the reorganization.
The main customer-facing component is that all sales staff will now have a specific, dedicated industry. Existing sales relationships will be gradually transitioned to their new contacts and the team will work together to ensure that all current sales opportunities are properly serviced.
Unlike many company-wide reorganizations, no staff was terminated. In fact, 13 new positions have already been added in 2016 and a handful more are forecast throughout the rest of the year. Hydro-Thermal has also introduced a number of new products over the past few years. Most notably, the SilverLine, a continuous food and beverage processing system was introduced in 2015. Several other new products are currently in development.
“As our sales grow exponentially, the industries we flourish in have emerged over the years. These teams will allow our staff to become industry experts, while facilitating idea sharing, and coinciding with our strategic plan. We are investing resources into these teams for training, development plus a more robust method of planning and strategy. Our customers will be better served by having industry-specific teams,” said Jim Zaiser, CEO and President of Hydro-Thermal Corporation.
INDUSTRY SALES CONTACTS:
Jim Fraser–outside of Midwest
Food and Beverage
Ed Faulks–Upper Midwest
INSIDE SALES REPRESENTATIVES:
Kris Schmidt–US & Canada
Food and Beverage
Greg Curtis–East & Upper Midwest
Kevin Wittwer–US & Canada
Kate Stater–US & Canada
Hydro-Thermal is the global leader in the manufacturing and design of industrial and sanitary steam heating solutions. Our patented heating system mixes steam and process liquids completely while delivering precise and consistent temperature, instantaneous heating, and no scaling or fouling of the product. Eighty years of steam heating expertise and innovation have led to our product’s presence in facilities in more than 85 countries around the world.