Earlier in 2025, Spam sushi products rolled out nationwide at Kroger's Family Stores, including Ralphs Grocery Co., and now they're hitting the road with the first-ever Spam Musubi Mobile: a larger-than-life food truck shaped like a Spam Musubi that's nearly seven feet tall.

In honor of National Spam Musubi Day on Aug. 8, 2025, the Spam Musubi Mobile will visit select Ralphs locations in Southern California, offering free samples of Spam Musubi and Spam Norimaki, all accompanied by music, outdoor games, Spam brand merchandise, coupons and more.

For those who can't catch the Musubi Mobile in person, the celebration continues nationwide: Spam sushi is now a permanent offering at fresh-sushi counters inside Kroger and Ralphs stores across the country, giving everyone a chance to experience this savory snack. Consumers nationwide can get a digital coupon to redeem free samples across stores nationwide through Aug. 9, 2025.

The Spam Musubi Mobile will be at the Los Angeles Ralphs at 260 S. La Brea Ave., Aug. 7, 2025, from 12-2 p.m. Pacific Time. The same day, the truck will be at the Los Angeles Ralphs at 11727 W. Olympic Blvd., from 5-7 p.m. Pacific. The next day, Aug. 8, the truck will be at the Burbank, Calif., Ralphs at 2600 Victoria Blvd. from 12-2 p.m. Pacific.

Spam Musubi Mobile visits select Ralphs locations in Southern California.

"Spam sushi is a lasting culinary tradition that blends heritage, creativity, and global appeal," said Dan Kubiak, senior brand manager for the Spam brand. "From the beloved Spam Musubi to inventive takes like Spam Norimaki, these dishes continue to resonate, especially across Asian American and Pacific Islander communities where Spam products hold deep cultural significance. Our collaboration with Kroger brings these ready-to-enjoy favorites to even more fans, whether they've loved the Spam brand for years or are just discovering what makes it so iconic."

The permanent lineup of Spam sushi offerings at Kroger's Family Stores includes Hawaiian-inspired Spam Musubi and Japanese-inspired Spam Norimaki, available at fresh sushi counters nationwide.

Source: Hormel Foods Corp.