Only 68,000 people will have the opportunity to watch the game on February 5 in person. For the millions who haven't won the lottery or scored a ticket, Kayem Foods, the official Hot Dog and Sausage of the New England Patriots, will award one lucky winner watching from home with $2,500, the price it would cost to get into the game. Fans can enter for a chance to win by visiting Kayem's Facebook page between January 31 – February 5, 2012 and clicking on the "Celebrate The Game Your Way" tab. The first 1,000 people who enter will receive a $1 off Kayem coupon and all entrants will have a chance to win the grand prize of $2,500 to celebrate their way. For official rules, visit Kayem.com/rules.
"As the #1 brand of franks sold in New England, we want to celebrate New England's #1 football team," said Bob Kufferman, Kayem senior brand manager. "We understand that most people can't afford to go to the game in Indy, so we want to pay tribute to the millions of tailgaters and partygoers celebrating and watching the game at home."
Source: Kayem Foods