Making it quicker and simpler for consumers to purchase supermarket deli meat and poultry can generate attractive returns.

After years of increasing revenues, prepared-foods activity is crashing as consumers switch to homemade meals as they seek safety and savings in response to the COVID-19 pandemic.

As the deli steadily evolves, prepared proteins are becoming increasingly prominent as operators focus on becoming more formidable competitors of restaurants, he notes.

A person would be forgiven if they confused a grocery store deli for a fast-casual restaurant or vice versa.

Meat and poultry, which traditionally have been powerful supermarket deli magnets, are becoming less forceful.