Survey shows strong early awareness of the 2025–2030 Dietary Guidelines for Americans and highlights that protein remains one of the most practical and prioritized elements of a healthy diet for consumers.
Coalition warns that increasing protein requirements without stronger sourcing standards could deepen reliance on industrial livestock supply chains that depend on routine antibiotics, growth-promoting drugs, and feed.
Coalition recommends a phased approach: maintain current protein requirements while strengthening sourcing standards, increasing fiber and whole foods, expanding local procurement pathways and investing in school kitchen capacity.
Committee delivers recommendations to the USDA and U.S. Department of Health and Human Services as the agencies craft the 2025-2030 Dietary Guidelines for Americans.