New research by Decision Analytica shows strong market potential for pork from PRRS-resistant pigs, countering fears of consumer backlash. Despite PRRS's economic impact, resistance can be achieved without affecting pig growth or meat quality, revealing a more nuanced consumer openness.
U.S. pork production is forecast to hit 27.2 billion pounds for 2023, according to the U.S. Department of Agriculture’s November 2023 U.S. red meat and poultry forecast, marking a slight increase from USDA’s 2022 production total of just under 27 billion pounds.
America’s pig farmers produced a record-breaking number of market hogs in 2016, resulting in ample supplies of pork at the retail meat case and in restaurants.
Pork has been a great value this year, especially compared with other proteins in the meat case that have been experiencing supply issues and higher prices.
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