Triune Specialty Trailers announced the completion of "The Experience," a mobile Beef Jerky Outlet retail store. The completely customized trailer, the first trailer of its kind for the popular Beef Jerky Outlet franchise, was designed and manufactured by Madison-Heights-based Triune Specialty Trailers.

The high-tech trailer is fully equipped with custom stairs, removable signage panels, generator, and internet capabilities for POS opportunities. It has a rear door with an ADA 12-volt lift to allow all customers to enjoy the shopping and tasting experience. A fold-out stage with custom lighted tent expands the trailer's retail space, yet allows it to fit within a 20' x 20' parking or exhibit area. The Experience is outfitted with custom stainless steel accented graphic wraps and rivetless aluminum skin for an eye-catching appearance.

The Beef Jerky Outlet franchise has experienced remarkable growth over the last two years. The franchise has experienced 1,000% growth over the last 12 months and currently has 37 operating stores with an additional 63 scheduled for opening. Entrepreneur magazine has rated Beef Jerky Outlet as #22 of the 75 Fastest Growing Franchises.

"The Experience is an open trailer that will allow all to come in for a full sampling of what the Beef Jerky Outlet has to offer," said Paul Lyons, COO, Beef Jerky Outlet. "This is a great opportunity to showcase our Beef Jerky Outlet store experience at large consumer events and tradeshows without losing that store effect."

"The idea for the trailer started as a back-of-the-napkin sketch by the customer, and evolved into a knock-your-socks-off shopping experience," said Harry Kurtz, president of Triune Specialty Trailers. "No detail was too small and the latest in trailer design and options were utilized."

For more information about The Beef Jerky Outlet, visit

Source: Triune Specialty Trailers