Wayne Farms announced DUTCH QUALITY HOUSE products are now branded and sold under the WAYNE FARMS brand. The company said in a statement that it will “continue to provide the same great products as before, committed to delivering consistency and high quality, with a trusted name and refreshed look.”
The conversion unveils new packaging including cases and labels that feature WAYNE FARMS ‘Let's Talk Chicken’ branding. Presented in an attractive, eye-catching master case design, the crisp, white master case showcases new graphics and the ‘Let's Talk Chicken’ message. The packaging boasts two product labels for easy product identification in a warehouse, pallet or on display in a retail environment.