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Barbacoa Sabor launches in the Midwest

Barbacoa Sabor, a brand of Blend LLC, is excited to announce the launch of their Original Recipe Beef Jerky in the Midwest region at participating Costco Wholesale Corporation locations, available now.

Barbacoa Sabor's mission is to bring the traditional flavors of barbacoa – the special technique of cooking meat slowly over an open fire or underground covered with maguey or banana leaves – directly into the consumers' hands. By using 100% premium beef that is marinated with authentic, robust spices, the brand has created a juicy, tender meat snack with a flavor profile and texture that emulates those meats made with the barbacoa method. Barbacoa Sabor shares the rich tastes of Mexico in a way that no other food brand has before.

"With the rise and popularity of Mexican flavors and high protein meat snacks, it was only natural that we create a unique line of jerky with distinct, yet recognizable, Mexican tastes that can be enjoyed by anyone," said David Ngo, Vice President of Sales at Blend LLC. "It all starts with sourcing premium meats from the U.S. and using only quality ingredients from Mexico."

While many jerky brands inject their flavors into their meats, Barbacoa Sabor brings their unique small batch marinating process to their product. The benefits of the marinade process include the ability to evenly spread flavor around all the meat by hand, versus automated machinery, all while using ingredients that are never compromised. The result is a tender gluten free, high protein and low-fat meat snack bursting with flavor that everyone in the family can enjoy.

To experience the flavors of the Original Recipe Beef Jerky yourself, stop by one of these Costco Wholesale locations below, who are now carrying it.