Georgia-based Wayne Farms has announced that Sam’s Club stores in 19 states will begin carrying the NAKED TRUTH Premium Chicken brand, starting this week. Kicking off the brand with fully cooked, sous vide prepared, Flame Grilled Chicken Breasts, consumers can expect superior texture, moisture, flavor, convenience, as well as Step 2 animal welfare certifications through the Global Animal Partnership (GAP). The new offering leverages Wayne Farms’ extensive track-record of success and performance in the foodservice category by bringing that knowledge to consumers who want to achieve restaurant-like results in their own homes. It’s also an excellent option for interested retail deli and foodservice customers, as well—and the company is poised to deliver a product that meets those needs.
“This product provides more than just an amazing culinary experience. It also offers responsibility, transparency, and all of the features that premium chicken products should offer,” said Tom Bell, vice president and general manager of prepared foods at Wayne Farms.