FMI has launched a renewed brand identity as FMI - The Food Industry Association, reflecting its strategy to more broadly represent the food marketplace and embrace a more interconnected supply chain. FMI views retail as the heart of the food industry and recently expanded its membership in response to retailers’ needs, helping them facilitate access and connectivity with suppliers and other business partners.
“FMI provides the most productive forum for connecting and holding constructive dialogue across the food industry,” FMI President and CEO Leslie Sarasin remarked on the association’s announcement regarding a renewed focus. “Driven by consumer relevance, we are in the business of food, wherever it is bought, sold or produced, and we are well-positioned to represent everything in the shopping basket – and work closely with every participant in the marketplace.”