Plumrose USA, a branded packaged meat company and subsidiary of JBS USA, announced that it is rebranding to become Swift Prepared Foods. This shift better aligns the heritage and future direction of the company, with a significant focus on innovation and prepared foods.
“Swift Prepared Foods represents our company’s promise to provide customers and consumers with diverse brands and a variety of food solutions,” said Tom Lopez, President, Swift Prepared Foods. “This shift positions us for success as we focus on growing our business, providing opportunities for our team members and delivering protein-centric prepared foods.”