In celebration of 75 years exploring Alaska, Holland America Line is partnering with Alaska Seafood Marketing Institute (ASMI) to highlight the line’s leadership and commitment to sustainably sourced local seafood. The first formal partnership of its kind between ASMI, a partnership between the state of Alaska and Alaska’s fishing industry, and a major cruise line will highlight Holland America Line’s use of Alaska seafood exclusively on all six ships serving the Great Land.
ASMI and Holland America Line will bring guests up close to the riches of the Alaska waterways and the stories of the people behind the fish, from fishermen to processors to chefs. Future programming initiatives include recipe development in concert with Holland America Line’s "Culinary Council," in-destination video content, onboard Alaska Seafood trivia, and recipes from council Chef Ethan Stowell.