Wing It On, the wing concept from multibrand restaurant company Craveworthy Brands, doubled down in award count this year at the National Buffalo Wing Festival, an event that draws more than 60,000 fans and dozens of competitors to Buffalo, N.Y., every Labor Day weekend.

For the first time in the brand's history, Wing It On placed in every single blind-tested competition category it entered, bringing home two first-place trophies for "America's Best Sauce" in Medium Traditional Buffalo and the Savory category with its bold new Garlic Parm-fredo. It also secured second place in BBQ and third in Hot.

Adding to the action, professional eater James Webb claimed the title in the Wing It On US Chicken Wing Eating Championship, a showdown where competitors went head-to-head devouring the brand's Traditional Medium Buffalo wings. 

"Wing Fest is the title fight of our industry," said Matt Ensero, co-founder and brand president of Wing It On. "Stepping into that ring and winning shows that even spirited underdogs like us, who pour our heart, soul and grit into our systems, recipes and people, can go toe-to-toe with the heavyweights."

"Winning nearly twice as many awards at the most competitive event in the wing world speaks volumes about what we're building," said Sam Stanovich, SVP of franchise development for Wing It On. "For our fans, it's a victory that validates the bold flavors they crave every day. For our franchise partners, it's proof they're backing a brand with championship-level food and a winning playbook built for growth."

Wing It On is expanding nationwide, with franchise opportunities available in key markets, including Connecticut, Massachusetts, New Hampshire, New Jersey, New York, Pennsylvania and Rhode Island. By winning on this stage, the chicken brand is confident in its ability to expand and thrive across the "wing belt" of the US.

Source: Craveworthy Brands