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Meat and Poultry Industry NewsLamb/Veal

Online cooking school educates home chefs on lamb preparation

Live online classes average 150 sign-ups, and nearly everyone stays for the entire class, with a 98% completion rate.

By Industry News
Homemade online cooking school partnership
American Lamb Board

Homemade online cooking school partnership

November 11, 2025

The American Lamb Board’s new fiscal year is underway, and the board is continuing its long-standing partnership with Homemade, the largest online cooking school. ALB’s ongoing collaboration with Homemade includes live cooking classes, simple recipes featuring American lamb and an online community for participants.

Throughout 2026, Homemade will continue to feature American Lamb as a protein for all types of occasions, from elegant dinner party entrees to casual backyard grilling favorites. These classes are meant to inspire home cooks and increase demand for American Lamb.

This has been a successful partnership; a total of 3,139 participants signed up to join the Fan of Lamb monthly cooking club, where they access on-demand cooking videos and tips along with exclusive American lamb recipes. Additionally, the live online classes average 150 sign-ups, and nearly everyone stays for the entire class, with a 98% completion rate.

This ongoing partnership has been successful in introducing American lamb to new consumers and teaching them how to prepare American lamb dishes at home.

“Our partnership with Homemade allows us to connect directly with passionate home cooks and demonstrate just how versatile, flavorful, and approachable American Lamb can be,” said Jeff Ebert, chairman of the American Lamb Board. “These classes bring the experience of cooking with lamb to life in a fun and accessible way.”

Source: American Lamb Board

KEYWORDS: American Lamb Board awareness cooking

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