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Meat and Poultry Industry NewsChicken

Wayne-Sanderson Farms announces C-suite promotions

Leadership appointments include Aaron Leach as chief commercial and supply chain officer, Michael Crump as chief operations officer, David Gadd as SVP of retail sales, Randy Meyers as SVP of commercial sales and Craig Watkins as VP of supply chain.

By Industry News
Left to right: Aaron Leach, chief commercial and supply chain officer, and Michael Crump, chief operations officer
Courtesy of Wayne-Sanderson Farms

Left to right: Aaron Leach, chief commercial and supply chain officer, and Michael Crump, chief operations officer

April 6, 2026

Poultry producer Wayne-Sanderson Farms announces the promotions of Aaron Leach to chief commercial and supply chain officer and Michael Crump to chief operations officer, effective April 1, 2026. Both executives have been longstanding members of the company's senior leadership team and will continue to report to Kevin McDaniel, president and chief executive officer.

"These promotions recognize the significant contributions Aaron and Michael have made to the organization and reflect our confidence in their leadership," said McDaniel. "With their deep expertise and proven strategic vision, they are well positioned to accelerate long-term growth and further strengthen our ability to deliver exceptional value to our customers."

As chief commercial and supply chain officer, Leach will lead the sales, marketing, research and development and supply chain functions. He most recently served as senior vice president of supply chain and general manager of the Wayne-Sanderson Farms Prepared Foods Business Unit. Leach joined the company in 2005 and has held several roles, including director of financial planning, director of strategic planning, senior director of supply chain, and led the integration of the Wayne Farms and Sanderson Farms merger.

As chief operations officer, Crump will lead operations and live production across the company's 24 facilities in Alabama, Arkansas, Georgia, Louisiana, Mississippi, North Carolina and Texas. He will also oversee the engineering function. He previously served as senior vice president and general manager of the Wayne-Sanderson Farms Fresh Business Unit. Crump joined the company in 2014 as senior director of fresh operations.

Additional leadership appointments include David Gadd as senior vice president of retail sales, Randy Meyers as senior vice president of commercial sales and Craig Watkins as vice president of supply chain. All three will report directly to Leach, further aligning the company's sales capabilities while strengthening execution across the end-to-end supply chain.

Source: Wayne-Sanderson Farms

KEYWORDS: appointment leadership personnel Wayne-Sanderson Farms

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