Perky Jerky partners with former Formula One champ
Perky Jerky, the premium jerky flavored with a hint of guarana, announced its sponsorship of former Formula One World Champion and current World Rally competitor, Kimi Räikkönen. The relationship is set to launch alongside Räikkönen’s NASCAR debut in the Camping World Truck Series on May 20th.
Known worldwide as “Iceman” for his surgical driving skills and calculated demeanor both on and off the track, Finnish racecar driver Räikkönen is regarded as one of the world’s most successful professional athletes. Perky Jerky joins the likes of Tag Heuer, Oakley and Alpine Stars as a sponsor of Räikkönen’s quest for dominance in yet another motorsport, as he heads across the pond to test the waters of NASCAR.