USDA’s Agricultural Marketing Service today issued a Final Rule to modify the labeling provisions for the mandatory Country of Origin Labeling (COOL) program. The new rule requires meat be labeled with source information for each production step – born, raised and slaughtered. The rule can be found online at http://www.ams.usda.gov/AMSv1.0/COOL.
North American Meat Association CEO Barry Carpenter called the rule a “disaster.”