Andy Hanacek is a big fan of trade shows — and wants to help figure out what they need to succeed.
Hey friends. Even though I wore the wrong shoes for this and my feet hurt just thinking about it, it’s time to talk about trade shows.
Welcome back to “From the Editor’s Desk.” Many of you have been in the industry much longer than me, some of you, less. However, we’ve all been to trade shows — a lot of trade shows. I love trade shows. I’m a pretty social animal as you can tell, and I really do enjoy being out there and meeting folks on the exhibitor side, on the attendee side. The networking is great, the social events are awesome and frankly, the learning, the education is valuable, especially to me not being a meat scientist or an engineer.