Veroni brings the first giant mortadella 100% made in Italy to the U.S.
Veroni, the Italian salumi producer famous for their giant mortadellas, is the first company to bring the largest 100% made in Italy mortadella to the United States. The mortadella is 300 kg (661 lb) in weight, 6.4 ft long and 18 inch in diameter: after having successfully passed the USDA's meat inspection division controls, also thanks to the work of Veroni's pool of QC specialists, the mortadella has reached Orlando to be exhibited and tasted at the International Dairy Deli Bakery Association (IDDBA) show from June 2 to June 4 at booth #5125.
Veroni, historical brand founded in Emilia-Romagna in 1925 and present in the USA since 2016, has specialized over the years in the production of giant mortadellas, which have been featured several times in the Guinness World Records book. It still holds the record for the world's largest mortadella ever produced: 2,680 kg (5,909 lb) in weight and 29 inch in diameter with a circumference of 7.55 ft.
"’The bigger it is, the better it is’ is not just a motto, but a fact", explains Emanuela Bigi, marketing manager at Veroni Salumi. "Mortadellas with the largest diameter require a longer cooking process this helps to enhance their flavours”.
Even today, the secret and highly guarded recipe for Veroni's giant mortadellas is one of tradition: high quality raw materials, processed with a "know-how" handed down from generation to generation within the Veroni family. Find out more about this tradition here: http://www.veroni.it/veroni-mortadella-history/
"We are thrilled to have been able to bring one of our giant mortadellas to the United States and that our flagship product has successfully passed all the necessary USDA controls that confirm its quality and safety," continues Bigi. "At the IDDBA Show in Orlando, the mortadella is displayed in a dedicated area to be cut and tasted by visitors to the fair”.
Slicing a giant mortadella is a job for experts. For this reason, a charcuterie specialist in cutting this mortadella has arrived directly from Italy.
Veroni is present at the IDDBA Show with a booth full of our 100% Italian made traditional salumi products that are produced in Italy and imported into the US to be sliced and packaged to ensure we offer you the freshest and best tasting cured meats.
Amongst everyone’s favorite classics, the Italian salumi producer will also present new specialties including the latest addition to its ready-to-go range, the Italian panini made with our cured meats between pizza bread from Naples. Find out more about our Panino Italiano: http://www.veroni.it/veroni-italian-panini/