The National Western Stock Show & Rodeo officially kicked off Jan. 4 with a parade through Denver's downtown streets, featuring 30 longhorn cattle, horses, cowboys, cowgirls, tractors, marching bands and floats. This year's events are set for Jan. 6 – 21, 2024, at the National Western Complex.
Held every January since 1906, The National Western Stock Show & Rodeo is a Denver tradition that honors Old West heritage as the nation's premier livestock, rodeo and horse show, serving agricultural producers and consumers throughout the world. Attracting over 660,000 guests each year, the 16-day event welcomes attendees from 45 states and 30 countries to experience a variety of Western traditions in Denver.