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Meat and Poultry Industry NewsNew Consumer ProductsChicken

Archer debuts chicken protein snack

Target will stock Archer's 8-count Mini Stick line as the retailer doubles its meat snack section.

By Industry News
Archer's eight-count Mini Stick line
Archer Meat Snacks
June 16, 2026

Archer Meat Snacks, one of America's fastest-growing clean-ingredient meat snack brands, has introduced its largest product expansion to date: a new 8-count Mini Stick multipack lineup.

The new lineup includes the company's first-ever chicken product, Oven-Roasted Chicken Mini Sticks, alongside a new Sweet BBQ Beef Mini Sticks flavor. The new products ship to Target beginning June 2026 while Walmart has added about 7,500 new Archer shelf placements, giving health-conscious families easier ways to stock up on real-ingredient protein snacks in delicious flavors.

Key facts

  • New products in-store date: Beginning June 2026 at Target
  • New mini stick flavors: Oven-Roasted Chicken Mini Sticks (Archer's first chicken product) and Sweet BBQ Beef Mini Sticks (100% grass-fed beef)
  • New 8-count multipack formats: Oven-Roasted Chicken Minis, Sweet BBQ Beef Minis, Classic Beef Minis, 1-ounce Classic Beef Sticks, Original Turkey Minis and 1-ounce Original Turkey Sticks
  • Target expansion: Target is doubling its meat snack section to carry Archer's full 8-count Minis line plus expanded jerky and full-size stick distribution.
  • Walmart expansion: Archer will now have a total of roughly 7,500 new shelf placements, led by new 8-count multipacks of 1-ounce Classic Beef Sticks and 1-ounce Original Turkey Sticks.
  • Suggested retail price: $7.99 for 8-count Minis multipacks; $16.99 for 8-count 1-ounce full-size stick multipacks
  • Nutrition: Gluten-free certified, zero grams of total sugar, 4–5 grams of protein per mini stick, no fillers, no artificial ingredients
  • Brand growth: Archer dollar sales up 34.3% in the latest 52 weeks vs. 9.2% category growth (SPINS, total US ending 3/22/26); meat stick sales specifically up 54.9% vs. category 16.1%. Archer is outpacing meat stick category growth by more than 3x

"Archer was built on a simple idea: real ingredients, real protein, nothing you can't pronounce. The fact that we're now in more than 30,000 doors — and growing more than three times the category — tells us consumers have been waiting for this," said Andrew Thomas, senior vice president of marketing, Archer Meat Snacks. "The chicken launch and 8-count expansion are about meeting them wherever they shop and making it easy to choose better protein snacks."

The 8-count minis line includes:

  • Oven-Roasted Chicken Mini Sticks: Archer's first-ever chicken product, made with all-natural chicken – gluten-free, zero sugar, and 5 grams of protein per stick for grab-and-go snacking.
  • Sweet BBQ Beef Mini Sticks: A new smoky, backyard BBQ flavor made with 100% grass-fed beef – gluten-free, zero sugar, and 5 grams of protein per stick.
  • Classic Beef Mini Sticks: zero-frills, real-ingredient snack made with 100% grass-fed beef – gluten-free, zero sugar, and 4 grams of protein per stick that fits perfectly into lunchboxes, pantries, gym bags and everyday routines.
  • Original Turkey Mini Sticks: Made with all-natural turkey – gluten-free, zero sugar, and 5 grams of protein per stick with unreal flavor for easy snacking.

Source: Archer Meat Snacks

KEYWORDS: meat snacks retail snack sticks

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