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New Consumer ProductsDeli

West Liberty Foods adds peel-and-reseal option for private label

August 10, 2011
WL Foods peel reseal trayWest Liberty Foods is pleased to announce the introduction of its Peel & Reseal packaging system for their private-label customers. This consumer-friendly packaging option can be opened and closed multiple times while maintaining its seal, and uses 33.7% less plastic than the leading grocery retail tray package and tubs. It will be available in a rectangle configuration with or without hang tab for fluffed deli meats or individually quick-frozen products. It will also be available in D-shaped configurations allowing for easy removal of meat slices without tearing. Packages can hold from 7 to 16 ounces of product including turkey, chicken, ham, roast beef, breakfast sausage, chicken strips and beef strips. The packaging can accommodate four-color print labeling in either horizontal or vertical orientation, providing retailers with an unmatched brand impact opportunity. www.wlfoods.com

KEYWORDS: deli meats packaging private-label resealable West Liberty Foods

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