Now retail cases can stand out with summer sausage casings (a natural or artificial skin that holds a meat filling) shaped like a football or a beer bottle, or carry products in several different colors, notes Jon W. Frohling, president of the American Association of Meat Processors (AAMP), and owner of Frohling Meats, based in Hecla, S.D.
“This has allowed the small producer to really expand its retail selection without spending a lot of money,” he says. “Having all of these different sizes available to the small operator has allowed us to make the same meat block into many different and unique items.”