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Home » Keywords » marketing meat & poultry

Items Tagged with 'marketing meat & poultry'

ARTICLES

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Tech | Packaging

Flexible packaging wins on three fronts: sustainability, functionality and impact.

Hallie Forcinio
August 5, 2020
No Comments

Meat, poultry and seafood processors benefit from an ever-increasing array of flexible packaging options with product-differentiating features, enhanced functionality and more sustainable structures.


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Ben Elliott, Owner and President of Legacy Meats

How Legacy Meats works with FoodMaven

November 13, 2019
No Comments
Ben Elliott, owner and president of Legacy meats, talks about the growth of his company and how FoodMaven helps the mid-sized processor in marketing the products he produces.
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Flavored Lamb Meat
Guest Commentary | Dr. Phil Bass

Lamb meets demand for flavor intensity

Phil bass 2018
Dr. Phil Bass
January 16, 2019
No Comments
As I've mentioned before, dry-aged beef offers a flavor that is more intense than traditionally aged beef. And this is where our friend, the humble sheep, may have an opportunity to ride the wave of flavorful red meat.
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It's Jerky Day: The Meat Institute and Beef Checkoff have you covered!

June 12, 2018
No Comments
An array of fun facts, nutrition information and a humorous new video were unveiled for Jerky Day, June 12, by the North American Meat Institute (Meat Institute), a contractor to the Beef Checkoff.
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Seaboard Foods rebrands Prairie Fresh product line

June 6, 2018
No Comments
Rebranding publicly underscores the brand’s commitment to values that are important to consumers, such as ensuring the well-being of animals, the environment, employees and the communities where the pigs are raised and the pork is processed.
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Meat Institute honored with two Hermes Awards for outstanding communications and marketing achievements

Industry News
April 27, 2018
No Comments
The Platinum award was given for December’s Jacksonville Jaguars bologna promotion done in conjunction with the National Hot Dog and Sausage Council (NHDSC) and Beef Checkoff.
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Herd of Cows
State of the Industry

State of the Meat and Poultry Industry 2017: Beef

Why be bullish on beef
Rick Husted
October 16, 2017
No Comments
With the domestic beef cattle herd expansion and steady increases in supply, the state of the beef industry is evolving and there is reason for optimism moving forward.
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Beef Cut

Clear up consumer confusion with attractive, informative packaging

As consumers seek out different claims and attributes in their meat 
products, companies come up with creative ways to get their attention.
Samg
Sam Gazdziak
June 16, 2017
No Comments

To attract customers, companies are developing creative packages that are attractive and informative, while still keeping the food safe.


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Cordray's Column
Cordray's Column

Sampling sells

Joecordray
Dr. Joe Cordray
June 14, 2017
No Comments

Sampling provides an excellent way to spark a customer’s interest in your products and ultimately generate a sale. Your goal should be to not only generate an initial sale but also to generate repeat sales.


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0117np_040_bizstrat_beefquality.jpg
Business Strategies

Clarion call for quality beef

Miranda Reiman
January 19, 2017
No Comments

The beef market tells you what it wants. You just have to pay attention.


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More Articles Tagged with 'marketing meat & poultry'
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August 31, 2022

Improve Freezing Performance and Quality with Companion Cryogenic Systems

The spiral freezer will remain the workhorse of your freezing operation, but using a cryogenic system in the proper location with the optimal features for your product can reduce defrost downtime, reduce sanitation, improve yield, reduce waste, and more.  

May 8, 2023

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The 25th annual Food Safety Summit is the industry's premier event connecting food safety professionals throughout the supply chain with timely, actionable information and practical solutions to improve food safety! Learn about the most recent outbreaks, contaminants, and regulations from leading subject matter experts. Evaluate the most effective solutions with interactive exhibits from leading suppliers. Connect and network with a community of food safety professionals throughout the supply chain. 

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