Wild Planet Foods embarks on land-based products
Wild Planet Foods, the leading provider of sustainable seafood most known for its commitment to ethical sourcing and protecting our oceans, is pleased to announce its off-sea venture into the development of land-based food with the launch of its new Organic Roasted Chicken Breast.
Moving from fin to feather, the new Organic Roasted Chicken Breast is the first non-seafood item in Wild Planet’s line. While this is a new category for the company, the addition fits harmoniously with Wild Planet’s mission to provide consumers with food options that are healthful for the body and wildly good for our planet. Wild Planet’s Organic Roasted Chicken Breast features USDA Certified Organic Free-Range Chicken raised on an organic diet — featuring Non-GMO corn grown on land that is free of chemicals fertilizers, pesticides and herbicides.
“Our new chicken, along with all future land-based items that will follow from Wild Planet Foods, is sourced from organically operated farms— which is essentially the land-based equivalent of pole and line fishing,” said Founder of Wild Planet Foods, Bill Carvalho. “At Wild Planet, we believe there is really no difference between being a steward of the land as well as the sea. It’s a known fact that chemical runoff from conventional farming practices has had a negative effect on our waterways which ultimately lead to our oceans — creating dead zones that make it impossible for sea life to survive. Offering products like our new Roasted Chicken Breast not only allows Wild Planet the privilege of supporting and advocating for organic farms and farmers, but it’s also a step towards keeping our waterways and oceans healthy and supportive of a viable, healthy marine environment.”
Wild Planet’s new Organic Roasted Chicken Breast contains only two ingredients — chicken seasoned with sea salt. There is also a no salt added version available. Wild Planet Organic Roasted Chicken Breast provides 40% more chicken than other 5 oz. can offerings, due to the fact that only Wild Planet roasts their chicken without the addition of added water, liquids or fillers that are commonly found in other brands. The flavorful, natural juices remain to provide a delicious rotisserie taste. This new Organic Roasted Chicken Breast can be used to make sandwiches, soups, burritos, and is an especially great salad topper.
Wild Planet’s Organic Roasted Chicken is packed in cans that do not contain BPA in the lining or lid, and will be available nationwide in supermarkets and natural food stores across the country for an MSRP of $5.49 in November. For more information about Wild Planet Foods please visit their website at www.wildplanetfoods.com.