Superior Farms, the leading purveyor of farm-to-table American lamb, announced it has exported the first shipment of American lamb to Japan since the country’s doors reopened after a 15 year absence. Superior Farms is working closely with its producer partners to deliver an exceptional product that will exceed the expectations of the Japanese consumer. The Japanese distributor, Farmland Trading will be working with Superior Farms to introduce premium Superior Farms American lamb to high-end restaurants and retail outlets.
“We have continued our relationship with Farmland Trading for fifteen years anticipating this day,” said Rick Stott, chief executive officer at Superior Farms. “This shipment represents a first step in a long-term strategic plan to grow the presence and appetite for American lamb in Japan. The potential to develop Japan into an excellent export country for American lamb is clearly there, but it will take time, investment and a long-term strategy to make that happen.”