The National Audubon Society announced the largest market-based regenerative grasslands partnership in the U.S. with Panorama Organic Grass-Fed Meats, the nation’s largest producer of 100 percent grass-fed, grass-finished certified organic beef. The commitment will impact one million acres of certified organic U.S. grasslands and create individual habitat management plans with every family rancher in the Panorama Organic network through Audubon’s Conservation Ranching Initiative.
“With 95 percent of grassland birds living on cattle ranches in the United States, and the bird population in steep decline, the connection between cows, birds and land conservation is a priority for Panorama Organic and the National Audubon Society,” said Kay Cornelius, general manager of Panorama Organic. In addition, Cornelius announced that Panorama Organic will further this commitment by doubling the rancher network, with a goal of two million total acres to be certified by 2030.