Midan Marketing, along with the American Meat Science Association, is pleased to announce the establishment of the Patrick Fleming Mentor Recognition Fund, recognizing Fleming’s accomplishments as a lifelong champion of pork quality and improving the pork eating experience. Throughout his long career in the meat industry, as well as his current position as brand specialist at Midan Marketing, Fleming has been instrumental in guiding business sales and strategy across the pork industry. 

Fleming’s career accomplishments have included supporting the initiation of a national meat case survey and establishing the Uniform Retail Meat Identity Standards (URMIS) to improve consumers’ perceptions of pork by introducing nomenclature more familiar to meat consumers. He has also worked to provide valuable feedback to pork producers by establishing incremental pork quality standards. Fleming’s interest in the meat industry began at a young age while helping his dad, a retail meat cutter. He has held a number of key positions in the industry, including area business manager at Johnsonville, Western regional sales manager at Laura’s Lean Beef and director of retail marketing at National Pork Board.