Blue Apron debuts tailgating meal kit box

The seasonal box includes pulled pork tacos, queso fundido, and sweet and spicy chicken sandwiches.

Blue Apron has introduced a new Tailgating Box as part of its limited-time, seasonal meal kits, available with or without a subscription. Right in time for football season, the Tailgating Box features classic game day recipes with an elevated twist, designed to help customers celebrate their favorite team this fall with minimal planning involved.

“Our seasonal, occasion-based meal kits provide customers with ‘best of season’ proteins, produce, and ingredients, giving them everything they need to celebrate special moments with ease,” said John Adler, Blue Apron’s vice president of culinary. “Following the success of the Summer Lobster Box, our Tailgating Box is a new and exciting way for customers to experience game day with an array of delicious recipes.”

Blue Apron’s Tailgating Box menu is inspired by familiar game day recipes, and includes pulled pork soft tacos with tropical salsa, queso fundido with chorizo, and sweet and spicy chicken sandwiches with hot honey. The box also includes a word search game, hosting and entertaining extras, and a custom Michalada recipe.

“We designed these recipes to be fork and spoon optional, making them easy to share and pass around at a party,” continued Adler. “The menu features newer ingredients, including peeled and pitted mango cheek and pre-cooked pulled pork, for decadent flavors that will boast mass crowd appeal. The recipes can be prepared in advance, and are designed to be ready in an hour or less so customers can focus on hosting and entertaining.”

The Tailgating Box is available to order now and ship September 9 through October 31. It can be ordered through Blue Apron’s website and mobile app, and on the company’s Market and Walmart.com, where no subscription is required. Each box serves up to eight and includes the following recipes: