On the heels of its largest menu evolution to date, IHOP has announced its new Pancake Tacos, handheld pancakes available in all-day sweet and savory flavors. The team is bringing Pancake Tacos to the table nationwide, a first in the family dining space.
Along with IHOP’s latest innovations, Pancake Tacos were driven by brand research, which identified what guests are looking for in new menu items, including quality, choice and value. Every decision IHOP makes is driven by guest feedback and needs, such as incorporating fresh berries and bacon, both of which are ingredient favorites.