Wimmer’s Meats has been named the “Official Hot Dog of the Iowa Hawkeyes” for the eighth consecutive year. To celebrate the longstanding partnership that provides Iowa fans with a game-day hot dog, the University of Iowa will now provide fun and entertainment via Wimmer’s in a unique way. Starting this fall, Der Viener Schlinger, an air-powered hot dog cannon, will bring Iowa fans a new way to experience the Wimmer's hot dog at every home game.
“Wimmer’s is a brand rooted in tradition and community, which is why we’re proud of our longstanding partnership with the University of Iowa and our title as the ‘Official Hot Dog of the Iowa Hawkeyes.’ Our commitment to connecting people through pride and their shared heritage has allowed us to provide Hawkeyes fans with quality, flavorful game day hot dogs for years,” said Rich Carlson, sr. brand manager for Land O'Frost. “We’re excited to evolve our traditions at the University of Iowa to include Der Viener Schlinger and provide fans with a fun, new way to interact with Wimmer’s.”