Unlimeat, a player in the alternative meat industry in Asia, is ramping up its expansion into the U.S. market. The company recently announced the launch of its plant-based offerings including Unlimeat Korean BBQ, pulled pork, and Mandu, at natural and organic stores such as Mollie Stone's Markets, Berkeley Bowl, Lassens Natural Foods & Vitamins in California, and Good Earth Markets in Utah. The launches of natural and organic stores mark the company's most significant achievement since its successful debut in Albertsons, one of the largest supermarket chains in the U.S.A., earlier this year.
Mollie Stone's Market is a local supermarket chain with nine locations in the San Francisco Bay Area. They are known for their stringent ingredient standards, ensuring that all organic and natural products meet the highest quality criteria. Berkeley Bowl, situated in Oakland, is a supermarket known for its organic and natural offerings, including a variety of vegan food options and local produce. Lassens specializes in wholesome, minimally processed and additive-free products. Unlimeat successfully began selling its products in natural and organic stores, known for their stringent entry standards, due to its commitment to avoiding artificial ingredients and using raw materials that align with clean label standards.