The Hormel Natural Choice brand team is unveiling a packaging redesign for its line of deli products that delivers a refreshed logo, a TrueTaste Commitment and a reduction of packaging materials used.
The brand's food-forward redesign features lighter packaging that will reduce the brand's usage of packaging materials by an estimated 337,000 pounds per year over prior packaging. This update is part of ongoing efforts by the brand's parent company, Hormel Foods, in focusing on reducing packaging materials, as outlined in the company's 20 By 30 Challenge goals.