American Farmers Network has already established and implemented criteria for regeneratively raised beef standards throughout its extensive network of family ranchers. With AFN already having USDA approval to use the Regenerative Agriculture claim on its packaging for products currently being distributed through retail chains nationwide, they are situated to pioneer the development of a comprehensive certification criteria for regenerative grass-fed beef production across the beef category.
Sanin Mirvic, CEO of American Farmers Network, said, "We are perfectly positioned to lead the effort for the regenerative movement to become a viable certification program in the United States. We hope to work closely with different regenerative alliances and organizations to help further define and strengthen certification criteria for the beef industry. With our knowledge and experience in this industry, we intend to bridge the gap between philosophical and practical methods to further instill validity, trust and credibility for all stakeholders involved."