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Meat and Poultry Industry NewsNew Consumer ProductsChicken

Bojangles puts chicken twist on classic hot dog

Bojangles introduces a new chicken-based handheld offering.

By Industry News
Bird Dog Combo
Photo: Business Wire

Photo: Business Wire

April 9, 2024

Bojangles is introducing the all-new Bo’s Bird Dog. A spin on a classic hot dog, the Bo’s Bird Dog features a Bojangles Chicken Supreme tender in a split-top bun, topped with thick-cut pickles and drizzled with Carolina Gold sauce — a sweet and tangy honey mustard-based barbecue sauce.

“Bo’s Bird Dogs offer a delicious and portable way to feed the whole crew – whether it’s in the car or for your kids’ sports team,” said Chef Marshall Scarborough, Bojangles’ VP of menu and culinary innovation. “It combines Bojangles’ signature flavors and ingredients into a convenient handheld package, perfect for a meal or snack on the go.”

To celebrate the limited-time offering, Bojangles is visiting Little League and Miracle League games across its footprint with a custom-made hot dog stand, surprising families and players with free Bo’s Bird Dogs when they download the Bojangles app. The traveling tour will be announced soon – including markets and game dates.

Source: Bojangles Inc.

KEYWORDS: Bojangles handheld products hot dogs limited-time-only

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