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Meat and Poultry Industry NewsNew Consumer ProductsBeefBurgers

Burger King launches Whopper inspired by 'How to Train Your Dragon' film

Burger King and Universal Pictures partner to create the Dragon Frame-Grilled Whopper.

By Industry News
Burger King menu items inspired by the live-action "How to Train Your Dragon" film from Universal Pictures
Burger King

Burger King menu items inspired by the live-action "How to Train Your Dragon" film from Universal Pictures

Photo courtesy of Burger King

May 21, 2025

Burger King, in co-promotion with the new live-action "How to Train Your Dragon" film from Universal Pictures, is launching a Dragon Frame-Grilled Whopper beginning May 27, 2025.

The new burger features a quarter-pound of flame-grilled beef served on a red and orange marbled bun colored with natural spices and vegetables, topped with American cheese, bacon, tomatoes, lettuce, onions, pickles, ketchup and mayo.

“At BK, we love to bring partnerships to life that create an awesome experience for families. Our new collaboration with 'How to Train Your Dragon' is going to be fun for both kids and kids at heart,” sayid Joel Yashinsky, chief marketing officer, Burger King US&C. “Our team has created a delicious menu inspired by the beloved characters and themes of this exciting new movie that brings that experience to Burger King restaurants.”

Source: Burger King

KEYWORDS: burger king partnership

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