Beef brand Verde Farms announces that its popular strip steak is now available in all 258 Harris Teeter locations across the South Atlantic region. Verde delivers on the following claims: organic, 100% grass fed and finished, humanely raised on verified regenerative farms, free from antibiotics and added hormones, non-GMO, and always free range and pasture raised.

This milestone marks the latest phase in the companies’ growing partnership. In 2023, Harris Teeter first introduced Verde’s organic ground beef chainwide, followed by the addition of two of its steaks, ribeye and filet, in all stores in summer 2024. Strong consumer demand has now led to the chainwide rollout of the strip steak, giving all Harris Teeter shoppers access to Verde’s premium better-for-you beef.

"At Verde, we take pride in nurturing strong, long-term partnerships with retailers, and our steady, strategic growth with Harris Teeter is a perfect example,” said Brad Johnson, CEO of Verde Farms. “It’s about more than expanding our footprint; it’s about truly understanding what our consumers want and delivering it at the right time. The chainwide launch of our strip steak comes at the perfect moment for end-of-summer grilling and hearty fall recipes, from backyard barbecues to cast-iron searing at home.”

Source: Verde Farms